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Ella Fox key Bees! May 6th, 1974.

Since we are aware of this "state of mind" we must rely .
heavily on the direct promotional efforts of our programmers, and, as
stated earlier, each department has faculty members who are on a generous
time release to seek out and articulate community needs.

And so the cycle must continue, slow but sure, and our
efforts to be accountable for doing a good job in the classroom become
of paramount importance for only here can we gain trust and establish our
ability to stimulate the learning process at whatever level.

The process of learning is our end product and our dilemma
is inherent in the fact that attempts to merchandise "learning" as though
it were a tahgible commodity is easy to talk about but very difficult to
accomplish. |

I suspect, from the tone of your letter, that your personal
contact with ten prospective students for Douglas College can be more
persuasive than a $100 advertisement in the Vancouver Sun.

When your personal friends discover that you survived
adult education they may enquire directly for a course or program to suit
their needs.

In effect, we must rely on the confirmation of our modest
successes fribm literally hundreds of satisfied students in order to ai
get the attehtion of the public at large.

In the meantime we must continue to advertise for those who
are now seeking education while reinforcing the efforts of our departmental
programmers 4s they work to identify specific educational needs on a person
to person basis.

Thank you for your help and for your open letter to the Mad

‘. Hatter) it Was a stimulating and thought provoking submission.

Yours very truly,

Information Officer.

 

JMcI :rmw