culture
the other press

 

the President

How successful are the people attending your events and using the Techvibes website in making strong
contacts?

On the website it’s easy to track what contacts people are making through lead generation pages. There
are approximately 300-500 unique visitors to each sponsor per month through various links. Based on
that, the average customer can get 20-30 hot leads. People are getting really excited about the success
Techvibes is creating. In terms of the event, people are thrilled with the amount of business cards they
are receiving and exchanging. It’s mostly word of mouth. The general feedback has been that people
are happy with the quality of the crowd—hi-tech and professional. It’s a money crowd brought in
through direct marketing to the key executives in high-end tech companies.

What are the present and long-term goals of Techvibes?

We plan on going national in the next 12 months. We just launched in Calgary and it’s testing really
well. At the opening event, there were 150 people, which was bigger than the opening event in
Vancouver. It’s going to be a national networking platform so you're going to be having people online
networking in different cities. There will still be the monthly events and representatives from various
cities. The events will be interactive, so the Calgary event can watch the Vancouver event online. Wave
hello Vancouver!

 

september 11, 2002

 

-——~