INSIDE DOUGLAS COLLEGE /JUNE 5, 1990 Employer-supported child care continued from page 5 affects you at work because you think about it all the time.” Dr. Arthur Emlen, Professor at Portland State University, notes that the impact of changing gender roles is felt deeply in the workplace. “The problems are real and they need to be ad- dressed,” says Emlen. “Com- panies are seeking a good workforce, and the difference be- tween men and women is chang- ing. Men and women are beginning to look more and more alike when it comes to the effect of their performance on child care, and employers depend on strong families more than they used to.” Because employers depend on a stable workforce, says Emlen, child care support enables firms to recruit and keep different categories of employees. How- ever, that does not have to mean huge additional expenses. “Having policies that allow flexibility in work schedules is not expensive, but it is one of the most effective and appreciated methods of addressing child care needs. Purchasing a service referral that helps employees find the child care that they’re looking for goes a long way toward keeping good employees.” The notion of employer-sup- ported child care appeals to Joe and Maria Minter. Both feel that having care services close by would make it easier for them to perform their jobs. “I feel it’s a solution to the problem,” says Maria. “The cost factor ($900 per month for three children) would be reduced enormously, and you could check up on your kids regularly if the day-care were on- site.” Joe says that concentrating on his job would be easier to do. “It would give me a sense of security.” @ Kids at the office? Babies in the boardroom? m Not yet. But child care and other family issues oe *¥¥ are important to supervisors who know the wie of their employees. Johnson and Johnson, IBM, Corning -- big and small companies are all adapting to the new work- family imperative. What is your organization doing? Business Symposium * Hear John Heldrich, Vice President Administration of the Johnson and Johnson family of companies, speak on The Significance of Work/Family Initiatives in Corporate North America ¢ Leam the bottom-line costs and benefits of employer- supported child care from local researchers and experts from California and Oregon. &l Vancouver June20 9am-4pm_ $350.00 US Call 527-5479 for information cups Symposium to offer practical solutions for child care in the workplace continued from page 5 harder for employees to balance these issues, and how this assessment of needs translates into feasible things that companies can do without losing their shirts,” he says. Also featured at the symposium is keynote speaker John Heldrich, Vice President (Administration) of the American giant Johnson & Johnson. Heldrich will address the significance of work/ family issues in North America. The symposium is the culmination of a joint UBC/ Douglas College research project into employer-supported child care. Research results on employer attitudes and involvement will be released at the sym- posium, but as project researcher Carol Ebner notes, this is not an academic exercise. “Our guest speakers are powerful figures in the corporate world. The research was done in the business community, and that’s who will benefit from the results.” An educational tour of UBC’s Child Study Centre will be part of the proceedings, which project research co-ordinator Elva Reid sees as a chance for business people to see what a child care centre looks like. “The Centre acts as a model early child care setting, and the business people will have a chance to see it. It’s an important part of the seminar, and we'll have practical solutions to their questions,” she says. “We want employers to realize that it’s very possible to understand and provide quality child care.” Topics discussed at the symposium will be valuable not only to employers, but also to researchers, women’s groups, early childhood educators, union representatives, and anyone who is interested in the concept of employer-supported child care. The registration fee is $350. For further information and registration, call 527-5487. @