We have entered the Age of Apathy. .. 1824 : Left Overs , (Tain Reeve, OP Columnist A Is sloppiness in speech caused by ignorance or apa- thy? I dont know and I don’t care. —William Safire With our most recent federal election almost a year behind us and a provincial election looming on the horizon, there is one question that is on the minds of young people, Who will be the next American Idol?| This, friends and readers, is a problem for three principle reasons: 1) It means our democracy is in trouble—though, thankful- ly, TV democracy is alive and well, 2) it means young people are more likely to identify with Paula Abdul than Paul Martin, and 3) it means that my future livelihood as a political scientist is in jeopardy. Thus, for the sake of self-interest, I must intervene and save democracy. Now, first let us examine why it is that young people don’t vote. A review of the literature on the issue by a lot of old white guys (the definitive source for everything) will tell us that people in general don’t vote because they are not interested in politics, don’t think politics affect them, or don’t know anything about politics at all. This is that crazy apathy word that keeps coming up. In fact it seems that young people are more apathetic than anyone, as only 34 per- cent of people 34 and under voted in our last provincial election. It seems that young people just don’t care about politics. The real question is this, What makes this gen- eration of youth the crowned kings of apathy, more so than any generation before? Well, I’d say that the same thing is plaguing all voters in North America; it’s just something that targets young people more than older folks. The enemy my friends: AMERICAN IDOL! Okay, so it’s not just American Idol. Think of that program less as the actual problem and more as the problem’s current March 16/2005 mascot. The problem is TV, commercial- ism, and the education system. Over the years the process of marketing to young people has become more and more effec- tive. And this process is effecting people at a younger and younger age. In our glorious mass-consumption economy, corporations spend great wads of money to convince kids that they must consume like mad or face dire social consequences. The kids have no time to worry about politics. They are too busy earning money and spending it. Also, you can thank a good 20 years or so of neo-conservative influence for con- vincing a whole generation of youth that government is an evil bogeyman out to steal their precious bling. By the time little Johnny no-vote turns 18, he doesn’t give a holy sweet Goddamn about politics. He’s too busy pimping his ride, and chillaxin’, or whatever else it is that the kids are doing nowadays. Combine this with a “they'll learn it from their parents” approach to politics in the school system, and you have a situation where Canada is damned near being outvoted by Iraq—where you could be blown up for voting. So what is the solution? I’m afraid to say it, but it may cost money. I know this is going to make the neo-cons mad—more government spending is always bad. But since they are willing to shell out millions to force democracy on people on the other side of the world, spending a fraction of that to make sure we have a working democracy here at home should be easy. The first step is education in schools. Then, you focus on those outside of school, put some real programs out there to encourage people to learn about politics. Remind everyone that without politics, everything we love in society is gone, even American Idol. Gasp! The goal should be to create a genuine interest in politics, not lure people to the polls by offering them Velvet Revolver tickets. “Rock the Vote,’ I’m looking in your direction. If you feel that government doesn’t care about you so you shouldn’t care about it, remember one thing. The reason govern- ment leaders don’t pay attention to us is because none of us fucking vote. It’s an easy concept. If 100 percent of us voted, the government would be knocking down our doors to find out what we want. So get out there and learn. Use the net, the library—hell, flag me down in the hallways or e-mail me. Whatever works for you. BSD actcrce atonal Great opportunities make all the difference Your college education can be your ticket to an exciting career with a difference in the Canadian Forces! We're looking for high-tech specialists in a number of disciplines. 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